It was a gorgeous morning on Monday the 20th of February 2012 for a champagne breakfast and the official launch of Great Lengths Multisonic at Sergeant’s Mess in Chowder Bay NSW.
Great Lengths certified salon owners and media from trade and glossy publications were welcomed by Great Lengths CEO Rob Aubin. It was then over to Michael Mesiti, Great Lengths National Educator to take the attendees through the New Dual Active System of shampoos, conditioners, treatments and styling aids - perfectly formulated for both natural hair and hair extensions to fight free radicals, prevent environmental damage and restore hair’s natural lustre and vitality. Mesiti then introduced the star feature of the morning, the Multisonic hair extension application machine.
Interactive Demo with Joel McLaren, resident hair extension expert at Bauhaus Hair
A brief introduction followed with 2 interactive demos, one by Joel McLaren and the other by Michael Mesiti, both of whom are resident hair extension experts at flagship salon, Bauhaus Hair, Waterloo.
These demos allowed the guests to get up close and witness the speed and precision of the new Multisonic application.
A special guest made an appearance on stage at the launch, MTV presenter and model Erin McNaught. As a model, McNaught is required to show versatility in her look and thanks to the new Great Lengths Multisonic hair extensions her stylist Remington Schulz from Brad Ngata Hair Direction transformed her from a shoulder length blonde bob to a thick mane of brunette locks for a recent shoot.
Brad Ngata Hair Direction Salon Director, Remington Schulz and model Erin McNaught
For more information on Multisonic, click here.
The award presenters featured a list of industry superstars, Australia’s Tabatha Coffey was among them, as well as hairstylists to the stars Kim Vo and Ken Paves.
